The rapid growth of social media use by the majority of Internet users, i.e. your potential B2B or B2C customers, necessitates a increased presence for you on social media websites on Facebook, at the very least.
Consumer products & services
Almost all age groups and target audiences make heavy use of Facebook, which has in effect become an more influential advertising channel than even established traditional media such as TV or radio. Create your own Facebook page and target your intended audience, getting a high return on your investment, whether your budget is extensive or limited. A Facebook presence can start from a very affordable price, and will yield specific and tangible results on advertising and sales performance.
Other social media, such as YouTube and the fast expanding Twitter, are not far behind in terms of importance, provided that customer products and services offer themselves to these types of campaign strategies and communications.
Β2Β products and services for businesses
If your intended audience consists of business enterprises and business professionals, you can promote your products and services through LinkedIn. Create a LinkedIn page for your business and take advantage of its widespread increasing use by business executives and professionals of your service industry. Get an additional prominent advertising and information channel at a very low cost.
Twitter and Facebook can prove to be very important in promoting B2B products and services. Their effect depends on the type of your product and service industry, as well as the objectives of your business.
Contact our specialized consultants to get an analysis of the market, your products and goals, and to design the best social media networking solution for you at a very competitive cost.